Why were the large order numbers not disclosed on the night of the new-generation SU7 launch?
Official answer
For the new-generation SU7, the progress of "locked orders" has consistently been better than that of the first generation since sales began.
On the night of this launch event, we did not announce the "large order" data, but directly announced the "locked order" data. In fact, starting from the day after the YU7 launch last June, we chose to announce the "locked order" volume instead of the "large order" volume. This is because the non-refundable "locked order" data can more authentically and objectively reflect users' choices and recognition. We highly focus on the continuous improvement and optimization of the user purchasing experience, ensuring that car owners with locked orders can take delivery of their vehicles earlier.